Articles RSS



Feeling those Beta Red cravings? Relief is almost here!

After navigating more hurdles than we can count, we’re thrilled to share that Beta Red Orange is nearly back in stock — and the finish line is in sight! We’re just waiting on the last couple of ingredients and expect to start shipping pre-orders by the end of this month. Whether you're into smashing pedals, crushing your runs, or setting PR's on your swim sessions, you'll soon be able to supercharge your workouts, and races, with Beta Red again! I'm stoked! If you haven’t already snagged your spot in the current batch, now’s the time—we still have a small amount of pre-order inventory available. Reserve yours today to make sure you’re first in line. While we don’t anticipate another long...

Continue reading



Where to Now?

As you likely know by now, we've officially paused production of Enduro Bites Energy Bars to explore more cost-effective ways to bring them back. With all other products currently sold out, many of you have reached out asking: What’s next for Enduro Bites? Here’s an update on what we’re working on behind the scenes.

Continue reading



And Then There Was One

If you’ve been thinking about stocking up, now’s the time. Once these are gone, they’re gone — at least until we’re able to resume production.

Continue reading



Thank You!

The outpouring of support we've received since I announced we were pausing Enduro Bites Energy Bar production last week has been overwhelming! I'm grateful for every message, as well as for the record number of orders we received. Thank you!

Continue reading